Built for Shopify Merchants

Stop logging into multiple dashboards to calculate your ROAS

Marketing Pulse connects your Meta Ads & Google Ads to Shopify, calculates true ROAS via UTMs, and delivers a clear daily report straight to your inbox — and phone.

Add to Shopify — Free

14-day free trial · No credit card required

🔒 Session-token secure📬 Daily report in Email + Slack⚡ 5-minute setupGoogle Verified
📧 Daily Report — Marketing Pulse

your-store.myshopify.com · Mon 10 Mar

📊 Yesterday's Performance

$4,820

Revenue

+12%

$640

Total Spend

+3%

7.53×

True ROAS

+8%
Meta Ads
Spend: $380ROAS: 8.1×
Google Ads
Spend: $260ROAS: 6.6×

SMS Alert sent: Google ROAS dropped below 5×

How it works

One app. All your ad data. Zero spreadsheets.

Marketing Pulse pulls live data from Meta and Google, matches it to Shopify orders through UTM parameters, and delivers the numbers you actually care about.

Core FeatureGoogle Verified Security

Cross-Platform Attribution

We match every UTM-tagged ad click to a real Shopify order — so your ROAS reflects actual revenue, not platform-inflated estimates. Connect Meta, Google, and more in one place. Our Google Ads integration meets official Google-Verified security standards: OAuth tokens are encrypted with AES-256-GCM and OAuth states are stored in the database for iframe compatibility, deleted immediately after use.

👆Meta Click
🔗UTM tracked
🛒Shopify Order
📈True ROAS

Daily Email Reports

Wake up to a concise performance digest — spend, revenue, ROAS per platform — delivered every morning at 9 AM.

Weekly ROAS trend↑ 12%
Mon
Tue
Wed
Thu
Fri
Sat
Sun

Slack Reports

Get your full daily report as a rich Block Kit message — metrics, top campaigns, and alerts — delivered straight to any Slack channel.

#marketing-reports09:00
MP
Marketing PulseAPP

📊 Daily Marketing Report — Tue, Mar 12, 2026

💰 Spend

$842.50

💵 Revenue

$6,120

🟢 ROAS

7.27×

🖱️ Clicks

1,240

🛒 Orders

38

📣 Impr.

48K

Pro Feature

Critical SMS Alerts

When ROAS tanks or spend blows past your threshold, you hear about it immediately — no dashboard required. Up to 10 SMS alerts per month included in Pro.

🔴

Google ROAS dropped below 4×

09:01
📉

Meta spend pacing 2× over budget

09:02

Daily report sent — ROAS: 7.5×

09:05

5-Minute Setup

Connect your ad accounts with OAuth in seconds. No CSV exports, no spreadsheet formulas, no data engineers needed.

  1. 1Connect Meta Ads
  2. 2Connect Google Ads
  3. 3Enable daily reports
  4. 4Set ROAS thresholds
  5. 5Add Slack channel

Don't just take our word for it

Trusted by Shopify Merchants

Before Marketing Pulse, I was manually matching Shopify orders to Meta ad clicks in Excel. Now, I wake up, check my email at 9 AM, and know exactly what my TRUE ROAS is. This app pays for itself.

Sarah J.

Founder, D2C Skincare Brand

The SMS alerts are a lifesaver. Last week, Google Ads algorithm went crazy and our spend spiked while ROAS tanked. Marketing Pulse sent me a text, and I paused the campaign before I lost hundreds of dollars.

Mike T.

E-commerce Growth Lead

Finally, a dashboard that doesn't lie. Meta claims 10 conversions, Shopify shows 3. This app uses UTMs to tell me the actual truth. Setup took literally 2 minutes without a developer.

Elena R.

Owner, Boutique Apparel

Rated 5/5 on the Shopify App Store

FAQ

Everything you need to know

How is the True ROAS calculated?

Unlike platform dashboards that claim overlapping conversions, we use hard UTM parameter tracking. We match every UTM-tagged ad click directly to an actual paid order in your Shopify admin. Zero double-counting.

Do I need to install another tracking pixel?

No! Marketing Pulse relies on standard UTM parameters appended to your ad links and Shopify's native order data. No heavy JavaScript pixels slowing down your storefront.

Is my store data secure?

Absolutely. Marketing Pulse has passed the Google Trust & Safety Team's OAuth verification process — our Google Ads integration meets official Google-Verified security standards. We request read-only access for your ads and orders only. All access tokens are encrypted with AES-256-GCM. OAuth states are stored in the database (not cookies) for iframe compatibility and are deleted immediately after use. We never see your credit card data, and if you uninstall, your data is automatically wiped via Shopify's GDPR webhooks.

How do the SMS alerts work?

On the Pro plan, you can set custom thresholds (e.g., 'ROAS drops below 2x'). If our hourly sync detects a drop, we instantly send a critical SMS to your phone so you can pause bleeding campaigns immediately.

What step-by-step guides do you have?

Short guides per feature: Daily Reports (what’s in the report, alert severity, timezone); Meta Ads and Google Ads (OAuth connect, what data is synced); Email Reports (recipients, delivery time); Slack (webhook setup, Block Kit); SMS Alerts (Pro, E.164, triggers). All in one place — see Guides in the nav or footer (/docs).

Still have questions? Email our support team →

Simple pricing

Transparent plans. No surprises.

Start with a 14-day free trial. Upgrade when you're ready.

Starter

$29/mo

Perfect for small businesses

Start free trial
Most Popular

Pro

$79/mo

Unlimited accounts and advanced features

Start free trial

Ad Accounts

Meta Ads accounts1Unlimited
Google Ads accounts1Unlimited

Notifications

Daily email reports
Slack reports
SMS critical alerts10/mo

Analytics

AI-powered insights
Advanced analytics
Data retention90 days365 days

Support

Priority support

All plans include a 14-day free trial. Billed through Shopify. Cancel anytime.